MailChimp is a hugely popular email marketing platform which syncs with customer data collected and stored in Triniteq’s Platform CRM. Segment your database and create lists for targeted EDM communications in Platform CRM and these lists can be synced with MailChimp pushing new contacts into the list and updating contacts who have unsubscribed or bounced. Pull back contact activity reports such as open rates and links clicked.
Similar to MailChimp, Campaign Monitor is easy to use, but it offers a user-friendly drag-and-drop interface to design your emails. Just like the MailChimp, Campaign Monitor integrates with Platform CRM, syncing lists populated with customer data to send targeted EDM communications to your valuable customers. Contact activity reports are then pulled back in from Campaign Monitor to update customer records with campaign interaction information such as open rates links clicked, unsubscribes and bounced emails.